We are Piing Ltd (Company Registration No. 08155213). For questions about data protection compliance, contact email@example.com .
Last Update: 08/02/2023
We respect your privacy and your rights to control your personal data (data). We will always protect your data, be clear about the data we collect from you and the reasons why. We do not and will not sell your data to third parties.
We will only use your data when the law allows us to. Most commonly, we will use your data in the following circumstances:
- Where it is necessary for our legitimate business interests (or those of a third party) and your interests and fundamental rights do not override those interests
- Where we need to perform the contract for services we are about to enter into or have entered into with you
- Where we need to comply with a legal or regulatory obligation.
The Policy describes:
- How we use your data
- When we may share or disclose your data
- How to access and control your data
- Communication, marketing and advertising preferences
- Where we store and process data
- How we secure your data
- Our retention of your data
- Your rights
- Changes to our Policy
Please read this Policy carefully.
Types of information We collect, Why and How
We will only collect personal data from you that we consider to be necessary in the context and purpose in which it's given.
Through your use of our services we may also collect personal data from you about someone else. If you provide us with personal data about someone else, you must ensure that you are authorised to disclose that data to us and that, without us taking any further steps required by applicable data protection or privacy laws, we may collect, use and disclose such personal data for the purposes described in this Policy.
You must, therefore, take reasonable steps to ensure that the third party concerned is aware of and consents to the various matters detailed in this Policy, including: the fact that their personal data is being collected; the purposes for which that data is being collected; the intended recipients of that data; and the third party's right to obtain access to the data (including details of how to request access). Where requested to do so, you must assist us with any requests by the third party to access or update the personal data you have collected from them and provided in connection with our Services.
You may be required to provide information when:
- Learning about Piing
- Purchasing, or enquiring about, a Piing product
- Taking part in a Piing game
Learning about Piing
In order to gain more information about Piing, you may visit our website or landing pages, speak to us on the telephone, run a Piing game or sign up for an account. At these times you may voluntarily provide personal information about yourself.
We collect: The type of personal information collected may include full name; phone numbers; company addresses; email addresses; usage data and statistics; connection data; other unique identifiers such as IP addresses or device IDs.
Why: To make sure you find the information you're looking for and for us to make recommendations to you about our products and services. To follow up your enquiry, provide you with discounts on service; to share news about Piing. Additionally, your IP address helps us to understand geographic information about our website visitors.
How: Data is collected through our websites; online forms; surveys; email; telephone, or in person.
Purchasing, or Enquiring about, a Piing Product
Depending on the type of product you purchase from us you may be asked to share information so we can provide a quote, respond to your enquiry, determine the product best suited for you and to complete the transaction.
We collect: The type of personal information collected may include full name; home/business postal address; phone numbers; email addresses; payment card information; business type/trade; usage data and statistics; connection data; other unique identifiers such as IP addresses or device IDs, purchase inquiry and history; products, services or content provided.
Why: To carry out our obligations to provide services you've engaged us to deliver or to perform. To provide a quote; complete the transaction; produce invoices; to follow up your purchase or enquiry; to share news about Piing.
We do not store any card payment data and only use payment information in connection with the purchase made.
How: Data is collected through our websites; online forms; email; or telephone.
Taking part in a Piing game
When you play a Piing game, you may be required to share some information to take part.
We collect: The type of personal information collected may include a name; email address; telephone number; screen name; usage data and statistics; connection data; other unique identifiers such as IP addresses or device IDs.
Why: To allow us and you to identify you within the game and any high score tables used in that game. To ensure no name clashes occur per game. To contact you about a prize if you are a winner. If your express consent has been obtained, to share your details with 3rd parties for the purposes of marketing.
How: Data is collected through an online form.
How we use your data
Piing also uses the data we collect to provide you with our services and to communicate with you.
We use the data for the following purposes:
- Providing and enhancing our products and services
- Security, Safety and issue resolution
- Business Operations
- Communication, Marketing and Advertising
Providing and enhancing our products and services
We use data to provide and improve our services and perform essential business operations. This includes operating our services, maintaining and improving the performance of our services, including developing new features, research, testing and providing client support.
Security, Safety and Dispute Resolution
We use data to protect the security and safety of our services and our clients, to detect and prevent fraud, to resolve disputes and enforce our agreements.
We use data to run business operations to provide you with our services, profile our user base and develop anonymised aggregate analysis and business intelligence that enable us to operate, protect, make informed decisions and report on the performance of our business.
Communication, Marketing and Advertising
We use the data we collect to deliver and personalise our communications with you. For example, we may contact you by email or other means of electronic communication to inform you about our services, invite you to take part in a survey, notify you about promotions, business activities, events and changes to our services.
If you become a client, customer, subscribe to or purchase one of our services you will also receive service-related communications. These will include system and service support communications, policy, security or software updates.
When we may share or disclose your data
Piing does not sell data about our clients, customers or players and we only share or disclose your data as authorised in this Policy.
We may share or disclose information with the following types of third parties.
Suppliers: Piing works with a variety of third party suppliers to perform services such as website hosting, online product purchases and email communications. We share your personal data as necessary to complete any transaction or provide a product or service you have requested. These suppliers work on our behalf for the purposes described in this Policy. We ensure data shared with suppliers is secure, protected and treated in accordance with this Policy and we will take all steps reasonably necessary to maintain compliance with these obligations.
Clients and Partners: Piing supply games for a variety of third party clients and partners. Some games may have prizes, so we may share your data with a client, partner or 3rd party in order for you to receive your prize. Some games may also have the option for players to opt-in to receive communication from ourselves, a client or partner. We will only share your data with the client or partner if you opt-in to receive such communication. We ensure data shared with all clients, partners and 3rd parties is secure, protected and treated in accordance with this Policy and we will take all steps reasonably necessary to maintain compliance with these obligations.
Legal/Regulatory Bodies: To the extent that we are duty bound by any applicable legal or regulatory requirement to cooperate with any competent legal or governmental authority or agency, we shall do so in accordance with applicable law. This may involve disclosure of your personal data and we will have no legal liability for such disclosures.
Please note that, depending on circumstances, Piing may be forbidden from advising you of the fact that your personal data has been disclosed to or requested by such third parties.
Under Section 330 of the Proceeds of Crime Act 2002 we have a duty to report to the Serious Organised Crime Agency (SOCA) if we know, or have reasonable cause to suspect, that you or anyone connected with your business are or have been involved in money laundering. Failure on our part to make a report where we have knowledge, or reasonable grounds for suspicion, would constitute a criminal offence. We are obliged by law to undertake this reporting to SOCA, but are under no obligation to make you aware of this reporting. In fact, we may commit the criminal offence of "tipping off" under Section 333 of the Proceeds of Crime Act 2002 if we were to inform you that a report had been made. In consequence, neither Piing’s principals nor staff may enter into any correspondence or discussions with you regarding such matters.
Other Parties: with whom it might be necessary to complete a financial or corporate transaction such as a merger or sale of asset.
How to access and control your data
You can review, edit or delete your personal data by contacting us by email to firstname.lastname@example.org. We will respond to any request to access or delete your personal data as soon as possible.
Communication, marketing and advertising preferences
You can opt out of receiving certain direct communications from Piing.
If you wish to stop receiving promotional or marketing related emails from us, you can unsubscribe by following the link in promotional emails we send to you. We respect your choice, and we will stop sending you emails once you unsubscribe. It may take up to 14 days to process your request.
Please note, if you have created a Piing account or purchased any of our services, we will continue to communicate with you for service emails, software updates, policy updates, or significant information about our services.
You can adjust the amount of 'interest-based advertising' (as described below) you may receive by changing your cookie settings, changing your device settings, and/or opting out of certain advertising networks. If you have opted out of receiving emails from us, we will not use your email for interest-based advertising activities.
Cookies and Other Similar Technologies
By visiting our websites or using our services you agree that you are happy for us to set cookies and similar technologies for the purposes described in this Policy.
A 'cookie' is a small data file that is sent to your computer's cookie file when you visit a website. When you visit the website again the cookie allows that site to recognise your browser.
We use two types of cookie, 'persistent' and 'session'. Session cookies are temporary and will only stay on your device until you close your browser at which point they are deleted. Persistent cookies stay on your computer or mobile device permanently until they expire or are deleted.
We use the following types of cookies on our website:
Strictly necessary cookies. These cookies are essential for you to browse our websites and use the features.
Third Party cookies. Third party cookies are those placed by websites and/or parties other than Piing. These cookies may be used on our website to improve our products or services or to help us provide more relevant advertising. These cookies are subject to the respective privacy policies for these external services, for example, the Facebook Data Use Policy.
Analytics cookies. We use analytics cookies, like those offered by Google Analytics, to help us understand things like how long a visitor stays on our website, what pages they find most useful, and how they arrived. To learn more about Google Analytics and your data, visit this Google webpage.
How to control cookie settings
Most web browsers allow you to control cookies through their settings preferences, however if you limit the ability of websites to set cookies, you may impact your overall user experience.
You can learn about how to control cookie settings on popular web browsers, by visiting:
In addition to cookies, we sometimes use small graphic images known as 'pixels' (also known as web beacons, clear GIFs, or pixel tags). We may use pixels in our email, online chat and phone communications (if you have selected to receive such communications) to help us to understand how you interacted with our communication.
We may also use third party pixels (such as those from Google, Facebook, and other advertising networks) to help us provide advertising that is relevant to your interests.
Marketing and Advertising
Piing may use several marketing tools in support of our advertising efforts.
To provide this 'interest-based advertising', the parties combine non-personal data about your online activities acquired over time which helps cater advertising that we deliver to you.
Examples of this may include a Piing advertisement on a Facebook page, or a Google-owned page such as a search results page or YouTube, or on a site within Google's advertising network. We do not share your data as part of this process.
If you have opted out of receiving communications from us, we will not use your email for interest-based advertising, although you may still be subject to certain interest based advertising depending upon your browser and device settings.
Where we store and process data
By submitting your personal data, you agree to its transfer, storing and processing.
Most personal data is stored electronically on servers or computer systems with controlled access and controlled environments.
Piing servers are located within enterprise-grade hosting facilities that employ robust physical security controls to prevent physical access to the servers they house. These controls include monitoring, 24/7 surveillance and on-site security staff.
Other personal data may be kept in paper form within our offices, if needed.
We will not transfer personal data outside of the European Economic Area (EEA) without complying with the provisions of the Data Protection Legislation in respect of such transfer. Where you access our services outside the EEA, it shall be your responsibility to ensure that any access outside of the EEA which results in a transfer of personal data complies with the provisions of the Data Protection Legislation.
However if you choose to access your personal data outside the EEA, you should only do so in a secure environment which means that your browser must support the encryption security used in connection with our services.
How we secure your information
Piing is committed to protecting the security of your personal data. We use a variety of security technologies and procedures to help protect your personal data from unauthorised access, use or disclosure.
For example, any personal data transferred to us over the internet is protected with Secure Sockets Layer / Transport Layer Security (SSL/TLS) Encryption Certificate technology. This ensures that all personal data transferred is encrypted to prevent eavesdropping and tampering.
While no Service is completely secure, Piing takes precautionary measures and has strict security standards to help prevent data loss, theft, misuse and unauthorised access, disclosure, alteration and destruction or other like incidents that might affect the security of your personal data.
These measures include encryption, password protection, anti-malware, firewalls, server authentication, user profiles, backup/disaster recovery systems, restriction of access to premises and computer systems, as well as use of relevant third party service providers to provide security.
Piing imposes strict contractual obligations on its suppliers, subcontractors and partners to ensure data is secure, protected and treated in accordance with this Policy and we will take all steps reasonably necessary to maintain compliance with these obligations.
However we cannot guarantee the security of your personal data while it is being transmitted to us if you don’t enter or import it from a secure environment or secure mobile device.
Some of our services can be accessed through the use of an individual user login and password. To protect the confidentiality of data, you must keep your password confidential and not disclose it to any other person. Please alert us immediately if you believe your password has been misused. Additionally, always logout and close your browser when you finish your session, especially if you’re on a public computer. You are ultimately responsible for administering and safeguarding any passwords or memorable words created to control access. Please note, we will never ask you to disclose your password in an unsolicited phone call or email.
If you have any questions about the security of your data, you can contact us at email@example.com.
Our retention of your data
Piing retains personal data for as long as necessary to provide our services or for other essential purposes such as complying with our legal obligations, resolving disputes and enforcing our agreements. Because these needs can vary for different data types in the context of different services, actual retention periods can vary significantly.
For example, the default standard retention period for accounting records is six years plus current, otherwise known as six years + one. This is defined as six years after the last entry in a record followed by first review and/or destruction to be carried out in the additional current (+ one) accounting year.
If Piing needs to alter, restrict processing of your data, or remove your data we will inform you.
You can find detailed information about your rights under Data Protection legislation on the UK Information Commissioner's website at ico.org.uk.
You have the right to withdraw consent, at any time and you may always opt not to disclose certain data, but that may mean we will be hindered in our ability to provide our services, or it may mean you will not be able to access certain services.
- The right to be informed - You have the right to obtain confirmation whether your personal data is being processed by Piing or a third party processor. Through this Policy we explain the data we may gather, how it is used and why.
- The right of access - You have the right to access personal data we hold about you. You can make a request for access to the data we hold about you by emailing firstname.lastname@example.org.
- There is no charge for this service. However, we can charge a 'reasonable fee' when a request is manifestly unfounded or excessive, particularly if it is repetitive and we may also charge a reasonable fee to comply with requests for further copies of the same information.
- We will provide copies of the personal data we hold about you without delay and at the latest within one month of receipt. The period of time for response may be extended by a further two months where requests are complex or numerous. If this is the case, Piing will inform you within one month of the receipt of the request and explain why.
- The right to rectification - You have the right to your personal data being corrected if it is inaccurate or incomplete. If you think your personal data needs to be corrected email email@example.com..
- The right to erasure (also known as the right to be forgotten). You can withdraw your consent and request the deletion or removal of your personal data where there is no compelling reason for its continued processing. Piing have in place processes to regularly review the data we hold and ensure that it is removed when it is no longer appropriate to hold it. However if you wish to make a request for Your personal data to be removed, you can do this by emailing firstname.lastname@example.org..
- The right to restrict processing. Under certain specific circumstances, such as when you contest the accuracy of your personal data, you have a right to 'block' or suppress processing of personal data. If this is requested Piing are permitted to store your personal data, but not further process it. In the unlikely event that you wish to restrict processing you can do this by emailing email@example.com.
- The right to data portability. You have the right to data portability allowing you to obtain and reuse your personal data for your own purposes across different services. To allow you to move, copy or transfer personal data easily from one IT environment to another in a safe and secure way without hindrance to usability Piing can provide you with a CSV file. Please email firstname.lastname@example.org. Please note this right only applies to data subject to automated processing.
- The right to object. You have the right to object to:
- processing based on legitimate interests or the performance of a task in the public interest/exercise of official authority (including profiling);
- direct marketing;
- and processing for purposes of scientific/historical research and statistics.
- In relation to Piing, only the direct marketing ground is applicable. If you wish to object to Piing direct marketing please email email@example.com.
- After you have signed up for our services you will receive service related emails from us, which are necessary to enable us to provide our services. You will always have the ability to opt-out of receiving non-service related messages. You can also ask to opt-out of having personal identifiable information used for certain purposes, including promotional communications and newsletters. You can exercise your right to prevent such processing by following the opt-out instructions, which will be clear and obvious on the forms or emails we use to collect your data. You can also exercise the right at any time by contacting us at firstname.lastname@example.org.
- Rights in relation to profiling and automated decision making. If you exercise any of your rights and your personal data has been shared with third parties, Piing will notify the third parties that you are exercising your rights as relevant to them.
- If you wish to complain about Piing handling of your personal data, please contact us, providing full details of your complaint and including any relevant documentation, by email email@example.com.
- You have the right to lodge a complaint with the Information Commissioner Officer, details of how to do this are given at their website: ico.org.uk.
Changes to our Policy
Piing may modify or update this Policy when necessary to reflect feedback and changes in our services. Visiting our website and/or using our services after any modification to this Policy will constitute your acceptance of such modification and updates. When we update this Policy we will revise the 'Last Update' date at the top of the Policy.
If there are material changes to the Policy or in how Piing uses your personal data, we will notify you either by posting a notice of such changes before they take effect or by directly sending you a notification. We encourage you to regularly review this Policy to learn more how Piing is using and protecting your information.