Reimagine Football is a collaboration between UEFA, City Football Group, AFC Ajax, the Johan Cruijff ArenA and KNVB to tackle challenges in the football industry. The most recent challenge looking Connecting the Crowd and Excellent Stadium Experiences resulted in 67 submissions from 22 countries. Piing were one of 12 shortlisted companies, and yesterday saw us winning twice in the Excellent Stadium Experience challenge.
Winning will see us exploring digital fan engagement for stadium tours with Johan Cruijff ArenA, and digital mass-participation brand activations with AFC Ajax.
We're looking forward to getting started - bring on the fun times.
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