Fan Engagement in a Post-Pandemic World

As the COVID-19 pandemic forced fans out of the stadiums and matches behind closed doors, professional sports organisations were forced to look for innovative ways to engage supporters from a distance.

Speaking to Insider Sport's Ted Orme-Claye, Gareth Langley, CEO of Piing, and Ed Baldry, Chief Creative Officer, discussed our recent collaboration with Everton FC, and the company’s approach to fan engagement by working on the 'wow' and focusing on the fun.

You can read the full interview at Insider Sport.